Google Testimonial

Berto Salotti è stato scelto come testimonial dei programmi pubblicitari di Google.

Precursore nell’utilizzo di Google Adwords, strumento di posizionamento a pagamento sui motori di ricerca, è oggi un caso studio di successo!

Interview for Golf People Magazine

Innovativa, Tradizionale e Appassionante.
Sono i tratti in cui ci riconosciamo. E spieghiamo il perché in questa intervista rilasciata da Filippo Berto a Golf People.

Cambiare radicalmente la strada strategica, ma senza abbandonare la tradizione di una produzione artigianale ci costringe a metterci sempre in gioco. E lo facciamo con la stessa passione che abbiamo per il nostro prodotto e nel raccontare la nostra storia.

"Cuore Artigiano e Spirito Imprenditoriale” significa essere innamorati e appassionati della propria produzione e di adorare il fatto di farla conoscere e renderla disponibile a sempre un maggior numero di persone, cercando al contempo di contagiarle con il tuo stesso entusiasmo.

Ecco perché nonostante la crisi, la concorrenza e il periodo contingente la creatività, la flessibilità e l’innovazione del Made in Italy ci rendono ancora eccellenze nel mondo.

Berto Story, un nuovo blog per conversare

8 anni fa Berto Salotti apriva il primo blog di arredamento in Italia, si chiamava bertoblog – "appunti di viaggio dell’impresa artigiana medese“. Lì abbiamo raccontato dei nuovi punti vendita, lanciato nuove collezioni, fatto amicizia con molti utenti e tirato le fila ogni fine anno.

Oggi, senza dimenticare quella che è stata la nostra finestra sul mondo, ne apriamo una nuova.
Un blog più maturo, più ricco, ancora una volta simile a quello che siamo diventati. Cresciuti.

“Conversazioni sul divano” recita una delle categorie di questo blog, è quello che ci apprestiamo a fare: conversare con le persone, sul divano, ma non solo. Anche sul fare impresa, sull’essere artigiani, per esempio. O sui motivi per cui scegliere una marca piuttosto di un’altra.

Crediamo che siano importanti le storie, le voci, le idee. Noi lo pensiamo da sempre, ed è per questo che il blog si chiama Bertostory: perché siamo orgogliosi della nostra storia, ma – ancora di più – siamo curiosi della vostra.

#whyberto – why to choose Berto Salotti

Perché scegliere un prodotto anziché un altro?
E perché scegliere Berto tra i tanti produttori di imbottiti?

E’ una domanda legittima, che chiunque affronti un acquisto dovrebbe porsi.
Ed è la domanda che dobbiamo farci noi, per individuare e poi comunicare il valore aggiunto che siamo in grado di offrire rispetto agli altri.
Si tratta non solo di avere un prodotto di qualità a un prezzo accessibile, ma soprattutto saper incorporare in quel prodotto valori ed emozioni che siano riconoscibili e riconducibili in modo unico al nostro brand.
E come dimenticare l’attenzione per il cliente, il servizio post vendita, il supporto alla scelta…
Un brand non è solo prodotto e Berto Salotti non è solo divani.

Per questo cerchiamo – ogni giorno, ogni ora – di dare più valore a ciò che facciamo. E dato che siamo artigiani il valore di ciò che facciamo è prodotto dalle mani.

Abbiamo deciso quindi di raccontarvi questo valore e questo lavoro attraverso una serie di video pillole che abbiamo chiamato #percheberto. Un lavoro frutto delle mani dei nostri artigiani e della passione di tutto il gruppo che ha permesso alla nostra azienda di essere apprezzata, fin dal 1973.

I video sono quindi la nostra risposta alla domanda perché scegliere Berto.
C’è la nostra storia, il nostro lavoro, la passione, l’innovazione.
E’ Berto Salotti che ci mette la faccia e si presenta in tutta la propria trasparenza.
Per ora sono 8 video, che coprono diversi temi (letti, divani chester, qualità, ecc), ma il progetto è solo all’inizio. Col tempo #percheberto si alimenterà di tanti altri dettagli.

Una comunicazione che parla coi fatti, non con le parole.

New opening in Brescia

Arredi Lanzini, è  il nuovo punto vendita esclusivo Berto Salotti a Brescia, e servirà le province di Bergamo, Mantova e Verona!

Dal 29 Dicembre 2011 Arredi Lanzini ospiterà in uno spazio molto ampio,  un’area esclusiva Berto Salotti che comprenderà l’offerta di letti contenitore, divani componibili, poltrone, pouf letto, divani letto, divani moderni e divani chesterfield. Tutti contraddistinti dalla possibilità di essere personalizzati su misura secondo le esigenze dei clienti,  offrendo quindi il servizio “tappezzeria su misura” caratteristico di Berto Salotti.

E’ un altro piccolo passo di Berto Salotti verso i propri clienti, potendo così garantire una migliore presenza fisica sul territorio. Adesso le province di Brescia, Bergamo, Mantova e Verona potranno fare riferimento a Giuseppe per qualsiasi informazione sulla collezione Berto Salotti e per tutti i servizi di tappezzeria su misura e di consulenza d’interni.

Vi aspettiamo a Concesio (BS) in via Sangervasio 98!

New opening in Valdarno

Insieme a Mario e Gianluca, titolari del punto vendita di Firenze abbiamo deciso di raddoppiare il nostro impegno in Toscana, aprendo una collabroazione presso il loro punto vendita a Figline Valdarno.
In questo modo i clienti delle province di Arezzo e Firenze saranno più agevolati e vicini alle nostre proposte e avremo modo di soddisfare con più efficacia le richieste provenienti da questo territorio.

Mario Apelli, direttore del punto vendita, sarà lieto di ricevervi e di fornirvi il meglio dei nostri servizi su misura. Presso questo nuovo punto vendita Berto Salotti infatti, saranno disponibili oltre alle collezioni di divani, divani letto e letti, tutti i nostri servizi di tappezzeria su misura, e inoltre grazie alla competenza di Mario nell'interior design, la possibilità di realizzare l'arredamento completo per la vostra casa, dalla cucina alla zona notte.

Abbiamo scelto per voi i prodotti più rappresentativi della collezione Berto Salotti.
Troverete gli evergreen Poltrona Dafne e pouf letto Al e Ghisallo, i divani letto San Diego, Angel, Michelle, Vicktor e Alba. E per i divani moderni abbiamo scelto per voi il divano componibile Californi.

Ci trovate in Via Petrarca, a Figline Valdarno (FI), tel. 055/915629.

Vi apettiamo!

Berto Like! Diventa fan di BertoSalotti su FB

Berto like è il nostro modo per ringraziarvi di essere da tempo, o da poco, in contatto con noi.
Per dimostrarvi la nostra gratitudine offriamo a tutti i nostri fan di Facebook un buono sconto da 150€ da spendere in uno qualsiasi dei nostri negozi, la prossima volta che la tua casa avrà voglia di una poltrona, un rivestimento, un armadio, un divano, un divano-letto… insomma di un qualunque prodotto Berto.

Ecco come funziona:

1 --> Diventa fan della nostra pagina (se già non lo sei), all’indirizzo http://www.facebook.com/bertosalotti

2 --> Pubblica sulla tua pagina una frase che ci riguarda, inserendo il “tag” Bertosalotti (se non sai come si fa, è molto semplice: quando scrivi “Sto guardando i divani di Berto Salotti”, prima di digitare “Berto Salotti” digita il simbolo “@”, ti comparirà automaticamente un piccolo menu, su cui selezionerai Berto Salotti. Questo farà sì che la tua frase compaia anche nella nostra bacheca, oltre che nella tua).

3 --> Controlla la tua posta su Facebook e scarica il buono sconto da 150 €uro

4 --> Non essere egoista, dillo anche ai tuoi amici!

Regolamento e condizioni d'uso: http://www.facebook.com/note.php?note_id=10150724625640511

Quindi cosa aspetti? Diventa fan di Berto Salotti

The adventure begins in Florence: new opening

The next September 24th a new adventure for Berto Salotti will begin: a new point of sale to be discovered in one of the most fascinating and representative city of our peninsula, Florence.
Known worldwide as the cradle of art, Florence is the perfect setting for the quality of Berto Salotti products, sofas, beds and fabrics for election related to works of art as such. 
 Because the wisdom, passion and professionalism that Berto puts into every product is comparable to those that the artist gives to his painting or his sculpture. 

The new store of sofas, sofa beds and armchairs Berto Salotti Florence embodies all these principles and philosophy that have always characterized the company: high quality, craftsmanship and customization of details.
In the new store you will find all the collections of sofas, armchairs, beds and sofa beds to be customized up to the millimeter, as in the best tradition signed Berto Salotti. 

You will also find all tailor-made services that characterize the brand, such as the restoration of old sofas or the design of home environments.
The event is scheduled for September 24, 2011 from 10 to 13 and from 14.30 to 19.30 in Florence, Via Amendola 16: Mario and Gianluca will respond to every request and give a present to all the curious who will cross the doors of the new showroom. Don’t miss it!

The new collection to brighten autumn

It 's official: the new signature collection of modern furniture from Berto Salotti is here.  We invite you to our web site at www.bertosalotti.it or visit one of our Berto showrooms, locations in Meda (province of Milan), Parma, Venice, Caserta (Naples), Florence, Rome, London and Moscow.  This year’s collection is prepared to satisfy any palate.  Berto’s usual attention to detail and commitment to handcrafted construction, is without a doubt crystal clear, furthermore, they continue to offer high quality custom made sofas and armchairs.  This year, Berto Salotti’s collection offers three new sofas and one new armchair, all of which are a home lovers’ dream.

Morris, a highly customizable sofa, it fits together like a puzzle making it easy to adapt to fit any room hence satisfies the needs of many clients.  The modular version of Morris confirms this trend towards personalization and the desire of numerous consumers.  One peculiarity of the Morris sofa is its padding: soft but at the same time offers support, with seats not too deep and seatbacks high enough to also serve as headrests.  The use of exceptional materials such as polyurethane foam and down filled cushions provide that soft but not too soft sensation.  Every detail of the Morris sofa can be modified to create a truly custom sofa an important element that captures what is essential in today's home furnishings.

Madison, instead, is a profoundly contemporary sofa, with simple lines and yet has a few well kept surprises.  Special thanks must go to the goose-down seat backs and polyurethane foam cushions.   Madison is probably best suited for a modern living room or an open space that would allow for wrap-around access.   Comfort nonetheless is one of Madison’s best kept secrets, this sofa transforms into a chaise lounge by simply moving the back cushions to the arms.

Sheraton, on the other hand, responds to the minimalists, a sofa par excellence.  Linear even square in design, determined and does not allow for other interpretations.  Chrome-plated steel feet provide a "lift" from the ground, which gives an impression of visual lightness.  Aesthetically pleasing the Sheraton’s polyurethane foam padding and goose down seat backs give the impression of sturdiness while at the same time offer softness and unmatched comfort.

Finally, there is Tweety, an armchair, with a 360-degree swivel, “she’s” playful but knows how to behave.  Elegant brushed steel legs, a sophisticated iron structure with shaped polyurethane padding and high density polyester foam make her strong.  Tweety is an object for relaxation but being the queen of the collection she steals the stage as the main character in any room.

All Berto Salotti ‘s new collection come with removable fabric and leather covers. 
 

Cambridge, the classic that suits the present

What if, classic was a novelty?  Would time endure change?  Or would you simply enjoy the beauty of the past and recognize the convenience of what the present has to offer? 

Cambridge, the new sofa by Berto Salotti was designed to enrich the collection of traditional upholstery.  The Cambridge sofa honours classic lines and volume, typical of a design that time and time again has made furniture history.  The attention given to detail is often hard to find but what makes this sofa especially interesting is: the softness of its lines, the seam stitches on all its cushions and adjacent angles, making this sofa something very special, even at closer look.

The materials make Cambridge a symbol of classicism: the structure is solid poplar and walnut, the legs are beech stained with high quality lacquer, but it’s the inner polyurethane foam padding that makes this sofa comfortable and beautiful.  Cambridge is available as a two or three-seater sofa, cushions are offered in goose down or foam, the outside cover comes in leather/faux leather is also available in a wide variety of colours and patterns, while all fabric covers are completely removable

The Cambridge sofa clearly enhances the uniqueness of handcrafted production, which has always been characterized by Berto Salotti’s ability to be reminiscent of the past while maintaining a novel approach to contemporary furniture making.  So the question remains, what if classic was a novelty?  Find out online at www.bertosalotti.co.uk and see for yourself the timeless beauty of the Cambridge Sofa. 
 

Cassandra, new bed with a timeless charm

Big news in the bedroom: Cassandra is here, a bed with a deep feminine soul, just as its name suggests. 
Female because it is suitable for creating a romantic atmosphere, emotional, even passionate, but without falling in the obvious.
Cassandra is an upholstered bed suitable for both classical rooms and for those more inclined to modern, available in double, single, French or customized (as in the best tradition Berto Salotti!), Cassandra may easily be placed in bedrooms for boys or girls, or in the chambers of career women that are not averse to poetic contexts, accompanied by organza curtains and retro tables.
Cassandra bed is strongly characterized by its head with frame and central panel, while the base may be low or high and available with container and even easy lift. This makes the bed Cassandra versatile, perfect for the needs of our time and extremely convenient to use. 
 The comfort is thus ensured, including the lining of the base that is removable, to be chosen in leather or fabric.

The dimensions of the mattress and the net can be customized: in addition to the standard versions 160/140/120/84 cm x 190 x h 20, it is possible to ask for customized dimensions.
You find Cassandra find online in the collection of classic beds, but why not go to know Cassandra live?

Service “CUDDLES”: home visit!

Sometimes we want someone to take care of us, of our needs, making easier the simple choices every day. 

This is why we would like to dedicate you a new service, designed to 'cuddle' you a bit.
This is the personal visit - by appointment – of a person willing to come to your house to advise at the best, in accordance to your its needs for comfort and proposals BERTO SALOTTI. 


Of course he will show you all you need to appreciate - if you want - the wide range of leather and fabric sofas BERTO, in order to choose, in the comfort of your home, one of the many covers available.
If, however, it is necessary to take a measure to create a custom solution, we can do it with ease, so that you should not bother to come to the showroom.
How? Simple, call the BertoSalotti store nearest you and we are ready to make an appointment.

New Video about Berto Salotti's Chesterfield

Berto Salotti is a commitment to achieve quality business since 1974.

The methods of production of the Chester sofa by Berto Salotti are the same ones that characterize this extraordinary object from the early seventeenth century. Berto Salotti respects and enhances the original methods and techniques in its tufted sofas, and it is perhaps for this reason that someone has finally artiginali these pieces "of art objects."

Technical capacity and expertise in craftsmanship: without these factors, compliance with the peculiarities of production typical of the tradition can not be reached. For this, the talent of people working in Berto Salotti is the most valuable corporate assets, rose to the professional school of the brothers Carlo and Fioravante Berto, unique artisans and recognized value in the creation of these sofas.

Quality comes from the choice of leather, of natural origin and unique, not surprisingly characterized by distinctive features, guarantee of authenticity. Each hide it brings its own special, unique and exclusive. Add to that the incredible comfort and total adaptability to the pleasant temperature of the human body.

All sofas Capitonné, in all their parts, from the visible to the most hidden, are created with great attention to detail. It can not be talking about the overall quality if one ignores the total, absolute precision in every step working in every construction detail.

For example, the solid wood structure takes shape thanks to a dense network of ropes and steel biconical springs, which give basic details of the couch robustness and durability ... legendary.

The canvases are then clamped jute, and so begins the first building of what will be the backbone of the couch. In a second step will be the turn of the upholstery, genuine masterpieces of features, with their unique balance of comfort and strength.

The sofa is completely upholstered in solid wood: it's time to cover it.

Watchful eye and skilled hands, the shape of the sofa comes to life as well, the intersection between a spasmodic attention to detail (watching closely on the button that is attached) and a wise management of the overall shape (wide shots overall).

The working surface in the traditional and ever new quilted button-through is typical tools and invaluable to those that are curved and double-pointed needles.

Tools, techniques, wisdom passed down by master craftsmen: our flagship, the Chesterfield, born that way.

Berto Salotti at the Digital Economy Forum.

The U.S. Ambassador David Thorne is convinced that "Italy has a great potential in the digital domain, but this potential should be encouraged and developed to enhance growth and prevent the start-ups to leave Italy."

With these aims, the Ambassador presented the "Digital Economy Forum," an initiative to promote the digital economy in Italy thanks to partnerships between Italian and American firms, international conferences, exchange programs.

The forum has involved the protagonists of the digital economy and the major international success stories such as Joseph Giglio, CEO Giglio.com, Diego Piacentini, Amazon, and Susan Koger of ModCloth.
Richard Allen of Facebook, Alec Ross of the U.S. U.S. Department of State, Susan Pointer of Google and David Bevilacqua of Cisco Systems also took part in the forum.
Filippo Berto for Berto Salotti was the speaker for the panel dedicated to e-commerce in particular with a presentation titled "Changing the operating logic of a company" in the round table the morning of May 12, moderated by Alberto Di Minin. To see the video of the speech follow this link.

Berto Salotti at the Digital Economy Forumdigital economy forum, Americana ambassy, david thorne, filippo berto, berto salottiFilippo Berto for Berto Salotti was the speaker for the panel dedicated to e-commerce in particular with a presentation titled "Changing the operating logic of a company" in the round table the morning of May 12, moderated by Alberto Di Minin.

Moa Casa , Berto Salotti con gli Artigiani/D

In occasione di Moacasa Primavera 2011, in Piazza Doppio Senso, sabato 7 Maggio dalle 15.00 alle 18.00, comodamente seduti sui divani Berto Salotti, si cercherà di capire insieme a designer, blogger e aziende del settore cosa significhi essere Artigiani/Designer 2.0 e come realizzare il proprio business, sfruttando al meglio i nuovi mezzi di comunicazione sociale.

Filippo Berto, responsabile marketing e comunicazione di Berto Salotti, racconterà del percorso che l'azienda ha seguito per affrontare i cambiamenti dei mercati e dei processi di comunicazione.

Parteciperanno alla tavola rotonda i seguenti designer:

Alessandra Marè,Perax, Luca Scarpellini-Usedesign, Dezign Studio, Esprimo Design, Elena D'Ippolito-Grand'agio, Moga Modern Gallery, Emilia Siano-Rossana Cirimele, Federica Righini, Eleonora Mariotti,En=Joy Gioielli, 3s Jolie Accessoires, Ciampoli-Marseglia designers;

e i Blogger:

Staff/Inkiostrando,

Luca Casarotto/Youngdesigner,

Olivia Calò/Blog Arredamento,

Roberto Arleo/Design With Love,

Staff/Designtrasparente

Sponsor e main partner dell'evento: Berto Salotti, Bulwark Design, Fa-Sistemi di arredo, Jaquiò, Puntodifuga Legnoedesign, Bricofer-Pomezia.

Fuori Salone 2011

This year we will be at Fuori Salone in the context FOOL immersion event, presented by K4b Brera in the Design District.

FOOL, and the new magazine will talk about food, design and art with a dedicated spirit of creativity and innovation.
The initiative Fuori Salone "FOOLimmersion" aims to bring readers to the contents of the magazine in a unique way, through the experience of immersion.

Within this space we have shown some new products Berto Salotti, which will be available in the comfort of the location in C.so Garibaldi, 50.

Together with the discovery of FOOL, we are pleased to invite you to learn about our latest design proposals for the comfort zone with the discovery of FOOL

Wednesday, April 13th from 19:00 to 21:00 h we are pleased to offer "Berto Salotti" Vino Mobile Brianza.

The opening cocktail at FoolImmersion space is at 19:00 on 12 April and then will open the day 13,14,15,16,17 April 2011 from 10.00 to 24.00

RSVP @ 0362 1851425 servizio.clienti bertosalotti.it

The partnership with Il Palco

The partnership with Il Palco, the new literary cafe of Mestre
 
Inside Il Palco, the brand new restaurant of Stefano Ceolin in the little square Battisti in Mestre, there are also sofas, benches and poufs designed by the architect Luca Battistella and produced by Berto Salotti, in collaboration with Mobili Rossato.

Berto Salotti will take part in a new creative entertainment.

Stefano Ceolin has operated for many years in the restaurant and pizzeria Tredici in Toniolo Square, in the center of Mestre. He is a lover of art and culture and with a group of friends he has often hosted inside his restaurant, furnished with a contemporary taste, exhibitions and in depth meetings.
For years, Stephen wanted to create a meeting place in town to combine good food with the characteristics of classic literary cafes that have disappeared today, where you can "eat while reasoning and reason while eating."

The meeting with the architect Luca Battistella has also made ​​possible the beginning of a new dream for the life and future of Il Palco.
Luca Battistella has materialized this dream through a theatrical furniture, made ​​mostly with recycled materials, including those from the Fenice: the result was extraordinary.

By Il Palco, together with Luca, Stefano and Andrea, we will take part in the project even through moments of meeting and debate to explore new models of design and innovation.  

Berto Salotti: Living 2.0

"Living 2.0: the physical places of the company, life and desire in the society 2.0"

On Wednesday, February 9th, during the Social Media Week in Rome, there will be the meeting "Living 2.0: the physical places of the company, life and desire in the society 2.0.

During the meeting, organized in collaboration with Reti SPA, we will give space to new ideas with the help of prominent protagonists in the world of communication and business.

We will discuss analysis and trends, aspirations and experiences in the light of current changes in society.
The company, feelings and work come into the living room and change the way we live, eat, travel, talk, play games, read, love.
With us, there will be Monica Fabris (GPF president, an expert on Dynamic Psychology applied to social research methodology), Daniela Farnese (aka Dania, web marketing consultant) and Roberta Milano (lecturer and web marketing consultant for tourism) and Davide Bartolucci (SHADO TV).

Massimo Micucci moderates the debate (chairperson of Reti SPA, an expert on innovation and new business development).

To attend the event, you can register here;
http://www.amiando.com/bertosalottismw.html

but if you can not be physically with us, you can follow the proceedings live.
We’ll post the address of the live streaming very soon.
For information contact press@bertosalotti.it or call 0362 185 1425.

Berto: a lesson of web 2.0 at the Sapienza

Filippo Berto at a lesson of web 2.0 at the Sapienza University.
 

Filippo Berto had the opportunity to present the business case Berto Salotti to the students of the course of Technologies Applied to Business Communication at the University of Rome.

The course taught by Professor Stefano Epifani is very innovative and aims to provide a structured overview of the communication technologies for the enterprise management.

The aim of the course is to put participants in the condition of understanding the role of digital communication technologies in the current social and economic context.

In this context, we discuss such issues as The role of technology in business communication, The phenomenon of technological convergence and market, The models of multi-channel communication, Social networks and their impact on communication processes, Web 2.0 and its models of service and Enterprise 2.0 In his presentation Filippo Berto explained how, thanks to the Internet and network communication, it was possible to exploit and capitalize on what has been done in the first generation, with the brothers Carlo and Fioravante Berto, relating it with the growing number of interlocutors.

The New Chester Sofa Bed

The range of sofas Chester, famous for their historical capitonnée working with
an ancient manual tradition is enriched with a sofa-bed model of great functiona
lity.

It is the new sofa bed Chester, newborn at Berto Salotti, dedicated to those who
want the precious elegance of style par excellence, even when choosing a sofa b
ed.
The sofas made in Chesterfield style have always been the protagonists of our hi
storical production and are often required to our company, to study or to furnis
h the rooms for guests, furnished in classic style and vintage.

In these cases, the request included a proposal of beds with staved sofas and ma
ttresses in foam from 7 cm, only suitable for occasional use of the bed.
The new Chester sofa bed, in addition to being perfect as a classic sofa, has a
tested comfort , so it can be used daily. This is due to the net typology and th
e range of used mattresses, orthopedic spring h 14 cm or 14 cm H anatomical poly
latex. The electro-welded net, totally covered in leather, is equipped with a ne
t-cover.

The model is available in the sizes according to the net (160/140/120 cm x 195
cm).
The model in the picture measures 224x105 cm x h 74, seat h 46 cm.
The open space of the bed is 246 cm. The mattress measures 140 x195 cm x 14 cm h
.
It is possible to produce the Chester sofa in leather and fabric, not removable.
Very wide choice of upholstery in our collection of leather and fabric selected.

The New Chester sofa bed is available at the Berto Salotti Meda Showroom.

The new Sofa beds Baltimora and Atlanta

Here they are, two very interesting news on the site bertosalotti.it
Two new innovative models of sofa beds, thought and designed thanks to the feedb
ack of friends and customers online.
Today it is undeniable the importance that sofa beds have in everyday life, and
for many of us it is more and more difficult to renounce to the use of one or m
ore beds well placed in the home.
In favor of this frequent need and of the increased aesthetic taste, large sofa
beds were born, Baltimore and Atlanta, "true real beds and sofas”.
The sofa bed Baltimore in particular, is the symbol of our commitment for innova
tion, dedicated to the collection of sofa beds.

The modern design that provides the wide armrests, and the high level of comfort
with the padded cushions in goose down, place it in the category of real couch
for the contemporary decor of the living area.

The wheels it is equipped with favor the simple sliding front movement
which unfolds the network to obtain a real bed for daily use, with
anatomical mattress inPolylatex or orthopedic mattress with springs.
The movement of welded net is highly technological.
Equipped with the patent, its operation is guaranteed for 5 years.
Atlanta is a new sofa, an excellent solution for using the daily function of the
bed and at the same time very comfortable as a sofa for living room.

It is the fruit of a project that has given much space to the idea of comfort in
using the sofa for the living. Atlanta, in fact, is equipped with high back, cu
stomizable inclination to offer comfort to the very private habits of each.

A rare feature in the sofa bed, which promotes relaxation by being able to comfo
rtably rest your shoulders and head.

The backrest is equipped with an intelligent and functional space for pillows.

The network is welded, it can support many dimensions of mattresses, orthopedic
with springs or anatomical in Polylatex , of a great variety of sizes, from sing
le to one and a half or double mattresses.

Berto Salotti event in Pianiga

Saturday 23 and Sunday, October 24, 2010 at the store in the province of Pianiga
Venezia, Berto Salotti, along with Mobili Rossato, is organizing an event for
present a collection of sofas Berto Salotti same opening
New Kitchen Center.

The event provides an opportunity to meet with the owners of the shop together Rossato
Filippo Berto will explain what's new production of upholstered furniture of excellence, as
Hilton sectional sofa, sofa bed and the bed Cassandra Adelaide, set
in a completely unprecedented in the renovated showroom.

The invitation to spend two whole days of conviviality and comfort is open to all customers
Veneto and friends.
The Buffet of typical Venetian, prepared by a famous chef, combined with the equally typical
Prosecco di Valdobbiadene, will delight the palate.
To all the ladies thought occurred will be offered a complimentary full of taste for the home.
The children of the outlet Rossato will accompany you every step of the event.

The collaboration between Berto Salotti and Mobili Rossato to Pianiga (VE) is now active
for a year.
The meeting between the two companies started out as often happens on the internet and became in time a concrete reality of shared work.
Mobili Rossato is a historic brand linked to strong traditions, been active for over 70 years
in the provinces of Padova, Venezia and Treviso.

We are bound by the same passion for quality and service and wish to pursue the commitment to communicate more effectively and involve our initiatives
and our common strategy.

See you there!

New store in Campania

It continues without pauses the activity of development of the customized distribution of sofas, beds and sofa beds Berto Salotti for a more and more numerous public.

Through an innovative formula of distribution, Berto Salotti finds space inside asserted stores and in collaboration with the holders it proposes in exclusive right the best products of its collection and the services of tapestry on measure.

The promotions, the prices, the communication Berto Salotti are the same on all the national territory, in order to guarantee to the customers greater transparency and professionality.

For some days Berto Salotti has also been present in Campania thanks to the collaboration with Avizzano Furnishings of Saint Maria Capua Vetere

In 40 years of activity, reached by now the second generation, AVIZZANO Furnishings introduces itself as an active and challenging company, very careful to the evolutions of the market.
Managed by the brothers Nicholas and Bryan Avizzano, the company is particularly proposed to a young public that is looking for innovation and above all for an optimal relationship quality-price.
With Berto Salotti we share the love for the quality service and the attention to the customer, always in the centre of the value of the company.
In the showroom settings of important Italian brands in the field of furniture are presented. The design and above all the typical Italian quality of the brands chosen, bring additional value to the professionalism offered by Avizzano Furnishings.
The store Berto Salotti in Campania, serves the provinces of Avellino, Benevento, Caserta, Naples, Salerno, coastal cities and islands.
The store AVIZZANO Furnishing in located in Napoli Street 179 (opposite the High School) in Santa Maria Capua Vetere (Caserta). For further information please contact Nicola on 0823 847 523 number. We will at your disposal to provide answers with extreme courtesy, technical support and design.

Hilton has arrived!

The new proposal of Berto Salotti for contemporary furniture.
Comfortable, soft, modular, customizable in every detail and to measure in height, width, depth.
Hilton, thanks to the many modular units is the model that lends itself to any interpretation.
Designed as a modular sofa and as traditional modular with may combinations, Hilton owes its versatility to various seating elements, chaises longues and terminal arms, available in several sizes.

The series is equipped with armchairs.
It is the perfect model for the small environments, thanks to its not excessive depth of 100 cm.

The corner elements allow the realization of important compositions that follow every available space, and traditional compositions, with terminal arms in both sides.
The technical design of the base, in brushed steel, highlights the personality of Hilton.

The padding of the seat and back cushions is in goose feathers and polyurethane foam and can wrap comfortably and at the same time support the weight of the body for proper relaxation.
Hilton is a model created in our laboratory Berto Salotti in Meda, thanks to a project designed and built by the Brothers Berto.
Like all products Berto Salotti, is available to measure, even in upholstery and details.

The composition photographed, is composed of a terminal element of 195 cm wide, combined with the broad the chaise longue, 170 cm in length.

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The collection of upholstered beds Berto Salo

For our production upholstered beds Berto Salotti have done over time, an increasingly important role.
We started as upholsterers, skilled craftsmanship in the production of furniture upholstered in leather and fabric. We dedicated ourselves to making sofas and armchairs for firms, shops, architects. Clients, who have seen us the ideal partner, able to interpret their projects in order to get products of high quality, personalized in every detail.
This "training" has given us the ability to produce excellent products, tailored to the needs of our customers, according to the space and taste of each.
The collection of upholstered beds Berto Salotti was born in the 80's.
Brothers Berto understand immediately that upholstered beds begin to have some relevance among the items of furniture selected and welcomed by the public. They study some of their models, and begin the production.
Over time the collection has expanded with the regular edition of new models of heads and bed bases.
At the same time there are the innovative types of nets, so nets with high-quality container box, thanks to the double iron tracks that supports the structure, which are linked to the mechanisms for an easy opening of the container box.
In the catalog are available nets of all sizes, to suit all needs, custom, motorized, with underbed and container.

Our bedheads are often commissioned for the supply of furniture destined for major hotels, residences, yacht. The tapestry workshop Berto Salotti uses expert designers and prototypes that support the design of architects and designers with great expertise and experience gained by working synergistically.
To complement the large collection of classic and modern beds, upholstered in leather, fabric and materials, we offer an excellent collection of linen, the thread of thought, created for Berto Salotti.
The collection includes sheets, duvet covers and bedspreads made ​​of pure linen, made ​​entirely by hand and made to measure, by Albanian women's crafts as part of the humanitarian project implemented by AVSI, for the development of women's work in Albania, led on the territory by Fondacion Rozafa.

We have joined the market in support of the project we believe in, because we recognize the importance of the dignity that work can give back to people weakened by degrading events.
A series of new products, added a few daysago, is already visible on the site. It represents the new additions to the bed, all made ​​to measure, as distinguished by the quality Berto Salotti. In the foreground the sommier, with springs, with nets and new types of mattresses.

The new collection of textile accessories complete the outfit for the bed, in favor of your comfort and hygiene: cover, mattress covers, duvets seasonal, double season, feather duvets and synthetic. A wide range of mattresses and pillows, spring in memory and latex is always available. So many different choices to suit your best rest.

The new sofa bed Adelaide

Today we are pleased to introduce the new sofa bed Adelaide, a project born from the study of the exigencies of our numerous customers, that led us to create new models starting from some essential values: the total comfort of the sofa, the comfort of the bed for a daily use, the essential and elegant design and the simplicity of the use due to the functional mechanics for an easy and fast opening.
The sofa beds Sidney e Philadeplhia, have found an unqualified success among our most demanding customers, sensitive to the design and comfort that a sofa and a bed for daily use should provide.
Adelaide rises all the strengths to a higher level and represents the final solution for all the exigencies.

Here is the detailed description of the new sofa Adelaide.
• The cushions of the back are filled with feather-fill, a material with a bases of goose-feather and synthetic fibre, soft and comfortable, able to wrap the shoulders and to support the back through the insert cushion.
• Trays armrest covers are available in wood or chrome.
• The legs customized, chrome steel or wood, like the trays armrest covers.
The color of the wood can be achieved in a sample.
• The structure of the back is covered and filled like a real quilted headboard
• The bed is equipped with a special covering that protects the mechanisms.
The cloth covers the base by isolating it from the mattress
• The sofa bed Adelaide is made to measure
100,120, 140, 160 x 198 that can be spring-orthopaedic or in removable foam, anatomical and hypoallergenic.
The mattress can be made to measure.

The covering is available among the endless proposals of our samples.
Recommended the newest technological fabrics stain resistant, tested and guaranteed.

New models of House Linen.

The collection of House linen is enriched with new models of tablecloths such as the runner, the table mats and the table covers.
The items are produced in pure white linen, raw and cream, finished with handmade drawn-work by the Women of the labs supported by the Foundation Rozafa which is active in Albany for the development of the micro-entrepreneurship for women.

The runner is a strip of fabric that allows to lay the table for two persons, sitting facing each other, replicable by the number of the guests.
The runner let glimpse the table top that is quality wood or crystal light and bright.

The runner may be used on a tablecloth that is color coordinated, with a background design in nuance, or in sharp contrast, to create each time a production that is always different and suggestive. They measure cm 120 x 40, complete with two towels measuring 35 x 35 cm.

In addition to the runner for the table, we introduce the scarf to dress the table on which to achieve the compositions of still life with flowers, fruit or with our favourite objects, according to the season, recurrences or creativity.
The cover-table scarf measures cm 180 x 50.

The table mats are a lovely solution to set up the breakfast table but also for lunch and dinner important.
It is used as an elegant plate, directly on the table or to enrich the laying that wants the use of a particularly precious table cloth.
More simply, is perfect for the table of those single that want to be surrounded by elegance in any moment lived at home. The table mats measures cm 42 x 30 complete with a towel 35 x 35 cm.

Sectional sofa and bed sofa: Jack III was bor

Jack III is a bed sofa that comes from Jack, our most successful sectional sofa. A very dynamic sectional sofa, with features of multiple moving of the sitting and with different positions of the back.
The sofa bed version, while maintaining the same features, uses an additional option.
The sitting contains slats that come out by scrolling forward cushions that fold flap, to create a plan occasional single bed.
Two seats equipped bed, offering the possibility of a floor bed.
Pull the seats equipped, you get two independent single beds.
All sitting may include the option bed base.

The images show the composition cm 305 x 100/140 x h 59/74
The mattress open has a volume of cm 234.
The bed measures cm 200 x 80 x h11.
The component elements may be supplied in widths cm 80/100/130.

The covering may be completely removable, chosen in a wide range of fabrics of our collection, or in non-removable leather, in the rich samples of types and colors we have.

Due: sofa bunk bed

The soda beds resolve your need of having a sleeping zone at your disposal, when your home spaces have reduced size, or when you prefer to give priority to other uses of your rooms.

Due is the sofa bed in essential form, important in dimensions, it measures cm 222 with a depth of 95 cm. The backrest height is 90 cm. Ideal to have two single beds, adapt to the exigencies of an optimal rest, perfect for daily use.
It contains the amazing benefits of a bunk bed and offers two bunk beds.

It is the perfect solution for the sleeping zone of teens and children, thanks to the patented safety systems that it has.
The sophisticated and revolutionary mechanism, patented internationally, permits to get two bunk beds, through a combined practical opening that acts simultaneously on the overturning of the upper bed and slips on the bed below. The handle release enables easy opening, combined for two beds.

The retractable ladder is incorporated and its handling allows the side wall of security to rise automatically.
The upper bed is equipped with protective shoulders.

The bunk bed DUE has innovative system, anti-closure with double safety lock The lock block with removable key prevents accidental closure of the bed base.
The Due bunk bed is the result of an innovative project that includes the study of high-strength steel structure, painted with epoxy baked grey,
beech bed slats 20 cm wide, housed in special supports in blue colour, with chromed aluminium joints.
The bed base supports an upper mattress 80 cm x 190 cm and a below mattress 75 x 188.
Both mattresses are in removable polyurethane foam and 12 cm thick. A lot of variants in fabrics and a lot of available colours for the removable covering to your taste. Also available are custom pillows, sheets and custom parures

Philadelphia, a real sofa and a real bed.

Philadelphia, a real sofa and a real bed
Two irreprehensible functions offered in a unique solution of furniture, to resolve your living space in a rational way.

Philadelphia is a new soda bed, in the range of the wide collection of sofa beds and poufs, designed by Berto Salotti Producers of Comfort.
It has been realized after a careful study of the particular exigencies that emerge from the composition of furniture of living spaces that are small in dimensions but that are modern, dynamic, casual, above all lived by lovers of comfort and home relax.

Philadelphia is a very comfortable sofa characterized by soft back cushions filled with goose feather and by the sitting dimensions, deep and enveloping.
Perfect for the use as a very comfortable sofa. The wide arms contribute to create the “all soft” effect.

The structure of Philadelphia, characterized by a modern and essential line, has been studied around the electro-welded base, with a 5-year warranty. The mattress has a high thick, 14 centimetres, that is available in the following versions: anatomic, in removable foam, or in orthopaedic springs.
Realized with the care and the attention typical of the high handcraft working, added value of all the Berto Salotti Produttori di Comfort.

The model in the photo is the version cm 232 x 100 x h 85 with a mattress cm 160 x 200 x h 14.
Other available dimensions are:

cm 172 x 100 x h 85 - mattress cm 100 x 200 x h14
cm 192 x 100 x h 85 - mattress cm 120 x 200 x h14
cm 212 x 100 x h 85 - matterss cm 140 x 200 x h14
cm 232 x 100 x h 85 - matterss cm 160 x 200 x h14

The covering may be in leather, artificial leather, completely removable, in all the kinds and varinats of color available in our wide samples collection.
 

The new sofa bed: Centottantagradi

Berto Salotti offers a collection of sofas and bed sofas in the foreground for technology and quality of the  materials and for the high number of models, different in type, style and measures.

In these days we have presented Centottantagradi, a brand new sofa bed with a contemporary design, that satisfies the exigency of a single bed of high quality, excellent also for daily use.

Thanks to the rotation opening Centottantagradi is the ideal bed for those who want to combine the utility of a real single bed, available and ready for any occasion, with a modern and comfortable sofa also thanks to the filling of seat and back cushions in non-deformable polyurethane foam at differentiated shares.

Centottantagradi has got the dimensions of a comfortable 3 seater sofa , with a small depth, adapt also for a collocation even in service environments, such as studios or guest rooms.

The sofa contains a single bed that comes out by turning the back 180°.

It has an electrowelded base that comes with a two year guarantee and contains a spring mattress or a mattress with a removable cover in polyurethane foam with the dimensions of cm 185x72x h12.

The wide range of covering in cloth or leather, selected in favor of quality, with attention to the variations of color and style, allows to personalize Centottantagradi and to match it with one’s furnishing.

The sofa bed Centottantagradi is at the moment available at the showroom Berto Salotti di Meda (Monza e Brianza) or for online purchase.